Prioritization

Product Managers rarely have enough resources to achieve everything on their to-do list. Prioritization is the art and science of deciding what is important to do now, and what can wait until later, based on balancing cost with benefit (resources required versus potential reward).

TERM IN ACTION

“Our PM is an expert at prioritization. She knows what needs to be done now, soon, and later. She knows exactly which tasks are a priority.” 

MORE RESOURCES

“Product Mindset: How to Get Inside Your Customer’s Mind”