NPS

The NPS or Net Promoter Score is a deviation from the standard way of measuring the loyalty or satisfaction of a customer to a company. Additionally, the NPS states that this score is correlated to the financial growth of a company.

TERM IN ACTION

“Through our NPS, we realized that our company could improve on inspiring more loyalty within our customer base.” 

MORE RESOURCES

“Product Mindset: How to Get Inside Your Customer’s Mind”