strategic thinking to deep dives with experts on the psychology of the diverse users, the details of the cutting-edge technologies, and the multiple interpretation of the data insights.He best contributes when true collaboration and in-depth analysis is required to move from idea to reality; when there is honesty and transparency in the decision-making process from senior leadership; when data and compassion are used to drive decisions; and when Ruben is in the position of trust. He excels when he's given the freedom to explore and be creative.