There are a number of ways to study at Product School. You can study after work, on weekends, in person at our 20 campuses worldwide, or live online. This article is based upon a typical day at one of our in person part-time cohorts.
After work, you make your way to the Product School campus in your city. If you’re a bit early, grab a coffee and enjoy chatting with your classmates. Your peers will be from a diverse range of backgrounds. Some will be software engineers. Others will be startup founders. Some will already be working as PMs. Others may be working in sales or business. Many will end up being your friends for life.
Your instructor arrives. Like you, she’s come straight from work where she leads a Product Team at a major technology company (our current instructors work at Airbnb, Google, Facebook, and Tinder, to name a few). Before you begin, she’ll no doubt have a few stories to share about her day at work, and how her company solved product related problems and kept the team on track.
There’s a lot to cover in just 8 weeks! Depending on which certification you’re taking, the precise modules will be different.
Particularly if you’re studying our flagship Product Management certification, your instructor will focus not only on hard skills like creating user stories, conducting research, iteration and product launches but also on soft skills. These are skills like public speaking and leadership, the more subtle characteristics that are essential for any successful product leader.
The key focus of each day-to-day will be on Product Management best practices. Your instructor will present broad guidelines, and you’ll drill down into specifics during discussions and group activities where you’ll brainstorm ways to apply what you’ve learned in real life situations.
“Rather than just sitting through lectures, you’re forced into group exercises that test your knowledge of the frameworks and processes you learn each week. Homework is due every week so you also have accountability to get things done.”
Product School Graduate Kel Wu, Sr. Product Manager at Quotient Technology
Have a Question?
At Product School, you don’t feel like you’re sitting through a lecture. Instead, you feel like you’re participating in a hands-on discussion with a mentor and friend. You and your colleagues will frequently pause the lesson to dive deeper into specific situations.
You may have a question about how this particular method on quantitative analysis can be applied to your industry, or maybe you’d like the instructor’s opinion on how to better prioritize features for your new app. No doubt your classmates will have opinions to share too, and these new perspectives will help you move forward.
“There were slides that the instructor would talk through, but discussions would quickly evolve. We’d talk through different aspects of Product Management – How to create a persona. How you create a story. How you identify your superpowers. Everyone would describe their different situations and ask real world questions. There’d be a lot of debate.”
Product School Graduate Jesus Cagide, Now Works as a PM at PayPal
Work on Your Project
Throughout your cohort, you’ll be working on a real project that you will present to your instructor at the end of your course. This could be an MVP based on your own idea, a concept for an improvement to an existing product, a new feature you want to introduce at your company, or even a new procedure for gathering user feedback and analyzing data. It’s up to you!
Whatever you choose, your project will take you through the entire life-cycle, from hypothesis to execution. This will show you what it’s actually like to be a Product Manager working in a high-pressure environment.
Today, you may talk through your progress with your classmates, and ask your instructor for some feedback. Because your classmates are from a range of backgrounds, they will all bring different perspectives and maybe give you a few “aha!” moments that you wouldn’t have reached on your own.
I dug deeper into how I wrote specifications, gathered requirements and justified the reasons of how I made decisions in the past. We talked about the times when it was hard to get engineers and others on board with an idea and how I went through that.
Product School Graduate Jessica Uelmen, Got Her First Job As a Product Manager at FitBit
Grab a Coffee?
The class is over. It’s late, but you’re not tired anymore. Your mind is buzzing with the new ideas and insights that you have learned. One of your classmates suggests heading around the corner to grab a coffee and brainstorm ideas. Of course, you say yes!
When you have some downtime the next day, you may work more on your homework project. This is going to be a key asset when you start applying for real Product Management jobs because it shows that you can develop and execute ideas that stand up to scrutiny. If you have any questions, you can reach out to your instructor and peers on Slack. You’re excited to attend the next class!
“Thanks to Product School, I got to meet brilliant minds hailing from different sectors. I have a powerful network that I am moving forward with.”
Product School Graduate Parul Joshi, Product Manager at Ensa.com