How can you build value into product? The purpose of this Q&A session was to give the audience a chance to ask every question they’ve ever had, with Mike Burk, Director of Product at Postmates. He talked about his journey into product and how he used his background as an advantage.
Director of Product at Postmates
Mike Burk carries over seven years of Product Management experience. He has led product teams at companies such as Scoot, MySpace, and Electronic Arts. Currently, he works as the Director of Product at Postmates. He holds a Bachelor’s Degree in Media Arts and a Master’s Degree in Cinema Studies.
Making valuable products
Mike gave an inside scoop on the day-to-day work in Product Management, the challenges of the job and personal insight from his experience at working at different companies. He talked about how he got into Product Management from films and discussed what it’s like to work in a management role.
He also talked about how to provide value for your product, and gave insight on how to manage different teams and what lessons he’s learned over the years.
- An inside look at his transition from Product Management to Product Leader
- Check out High Output Management by Andrew Grove.
- What is the difference between being a logistics company and a food delivery company?
- What lessons did you learn at Scoot?
- Can you describe what Postmates is and how is it different to Amazon’s one-day delivery service?
- What parts of Product Management or Product Directing are you nerdy about?
- In a new company, how do you learn the new market, tools, and approaches?
- Coming from films, how did you wrap up your tech background and built the trust of your teams?
- Do you have some kind of ranking mechanism for the Postmates couriers?
- Have you emphasized more on one than the others out of business, design, and engineering?
- Can you give an example of a situation where when faced with a problem you needed to learn something instead of handing it over to an expert?
- What things in your past ended up being useful in Product Management?
Thinking about what kind of value the product will provide is important in Product Management. If it doesn’t bring any value, the customer won’t continue using it. When making value-based decisions, you’re considering what you will deliver and when. For a logistics company such as Postmates, this is an important aspect to keep in mind.